777ya's Privacy Policy
Your personal information is our highest priority. Learn transparently how we collect, store, and protect your data.
Introduction & Scope
777ya is a safe and reliable online betting and casino platform in Bangladesh. We believe that protecting the privacy of your personal information is our fundamental responsibility. This Privacy Policy ("Policy") describes in detail what information is collected about you when you use the 777ya website (777ya.lat), how that information is used, with whom it may be shared, and your rights.
By accessing this website or completing registration, you will be considered to have read, understood, and accepted the terms of this Policy. If you disagree with any part of this Policy, please refrain from using our platform.
This Policy should be read together with our Terms & Conditions and Responsible Gaming policy. In the event of any conflict, this Privacy Policy will apply.
What Information We Collect
A detailed description of what types of personal information are collected from you.
1Registration & Identity Information
When you create an account on 777ya, we collect the following information:
- Full name and date of birth (for age verification)
- Valid email address and mobile number
- Password (stored securely through encryption)
- Preferred currency (Taka / BDT)
- Country and current address
2Identity Verification Information (KYC)
As part of our platform's security and fraud prevention, we may request the following documents in certain cases:
- National ID card (NID) or passport copy
- Driving licence or other government-issued ID
- Proof of address document (utility bill or bank statement)
- Proof of payment method ownership (where applicable)
3Financial Transaction Information
To process deposits and withdrawals, we use the following information:
- bKash, Nagad, Rocket or Upay account number
- Transaction amount, date and reference number
- Transaction history and balance information
Full card numbers, CVV codes, or bank account passwords are never stored in our systems.
4Technical & Usage Information
When you use our website, we automatically collect certain technical information:
- IP address and device type
- Browser version and operating system
- Page visits, clicks and session data
- Data collected through cookies and equivalent tracking technologies
- Device identification information (for fraud prevention)
Purpose of Data Use
Why and how the information collected from you is used.
1Account Management & Service Delivery
Your information is used to create, manage, and maintain your 777ya account. This includes login verification, password recovery, providing bonuses and promotional offers, and determining VIP programme tier.
2Financial Transaction Processing
Your financial information is used to process your deposit and withdrawal requests, verify transaction accuracy, and detect and prevent financial fraud. All transactions carried out through bKash, Nagad, Rocket and Upay are processed through secure channels.
3Customer Service & Communication
Your information is used to communicate with you effectively, including:
- Providing 24/7 support via live chat (in Bengali and English)
- Sending urgent notifications and account updates by email
- Assisting with technical issue resolution
- Notifying you of fraud or security-related alerts
4Security & Fraud Prevention
777ya is committed to ensuring a safe environment for all users. Your technical and behavioural data is used to detect unusual activity, identify multiple accounts, and prevent manipulation and fraud.
5Responsible Gaming Monitoring
By analysing your gaming patterns and behaviour, we provide support for responsible gaming. If a user plays at an excessive or risky level, we alert them and advise them to set limits.
Sharing Information with Third Parties
A clear description of when and with whom your information may be shared.
1When Information Is Shared
777ya never sells your personal information to third parties for commercial purposes. However, information may be shared in the following limited circumstances:
- Payment Processors: Minimum necessary information shared with authorised payment services such as bKash, Nagad, Rocket and Upay for processing transactions.
- Technology Partners: Technology service providers who operate the platform, working under strict confidentiality agreements.
- Security & Verification Services: Specialist service providers for identity verification and fraud prevention.
- Legal Obligations: In response to lawful requests from competent authorities under the laws of Bangladesh.
2What Is Never Shared
- Your information is not sold to advertisers or marketing agencies
- Your information is not used in third-party direct marketing without your consent
- Your information is not shared for any unlawful or unauthorised purpose
Cookies & Tracking Technologies
1What Cookies Are and Why They Are Used
Cookies are small text files stored in your browser or on your device. 777ya uses cookies to improve your experience. They help with the following:
- Maintaining login status and session
- Remembering your preferences and settings
- Analysing and improving platform performance
- Detecting security threats and preventing fraud
2Types of Cookies
- Essential Cookies: Essential for the core functionality of the website — these cannot be disabled.
- Functional Cookies: To remember your preferences and personalise your experience.
- Analytical Cookies: To analyse platform usage and improve services.
- Security Cookies: For account protection and fraud detection.
You can control or reject most cookies by changing your browser settings, though some services may not function correctly as a result.
Data Protection Measures
How your information is kept technically secure.
777ya uses industry-leading technology to keep your personal and financial information secure. Our security measures include:
- SSL/TLS Encryption: All data exchanged between your browser and our servers takes place over encrypted channels.
- Database Encryption: Stored sensitive data, especially passwords, is kept in encrypted form.
- Firewalls & Intrusion Detection: Advanced security layers to prevent unauthorised access and cyber attacks.
- Two-Factor Authentication (2FA): The option to add an extra layer of security to your account.
- Regular Security Audits: Periodic reviews to identify vulnerabilities and keep systems up to date.
- Restricted Staff Access: Only staff with a strict operational need can access sensitive information.
Data Retention Period
1For Active Accounts
While your account remains active, we retain all information described in this Policy. This information is necessary to provide you with uninterrupted service.
2After Account Closure
After your account is closed, certain information may be retained for a specified period in accordance with applicable laws and regulations. The reasons for this are:
- Maintaining records of financial transactions
- Preserving the ability to respond to potential legal claims
- Preventing fraud and misuse
- Mandatory retention under applicable law
Once the specified period has passed, we securely delete or anonymise your information.
Your Rights
The rights you have over your personal information.
Access
You have the right to know what information we hold about you.
Rectification
The right to request correction of inaccurate or incomplete information.
Erasure
The right to request deletion of your information in certain circumstances.
Objection to Processing
The right to object to the use of your information for specific purposes.
Data Portability
The right to receive your own information in a structured format.
Restriction of Processing
The right to request that processing of your information be restricted in certain circumstances.
To exercise any of the rights listed above, please contact our customer service. We will verify your request and respond in a timely manner. Please note that due to legal or security reasons, it may not always be possible to fulfil every request.
Protection of Minors
777ya is strictly for individuals aged 21 or older. We do not knowingly collect personal information from anyone under the age of 21. Age is verified at the time of registration and is reconfirmed during the KYC process.
If we are informed or become aware that a person has opened an account without meeting the age requirement, that account will be closed immediately and all associated information will be deleted.
Policy Changes
777ya reserves the right to update or change this privacy policy from time to time. Changes may be driven by new legal requirements, technological changes, or improvements to our services.
For any significant changes, we will notify you clearly at your registered email address or when you log in to the platform. Continued use of the platform after changes have been made will be considered as your acceptance of the new policy.
We recommend that you visit this page regularly and stay informed about any changes. Please note the "Last Updated" date at the top of the page.
Contact Us
Contact us for any privacy-related questions or requests.
If you have any questions, concerns, or requests to exercise your rights regarding this privacy policy, please contact our team. Our customer service team is available 24/7 to assist you in both Bengali and English.